View Full Version : QA's first year

jonathan barnett
February 3rd, 2011, 01:22 PM
QuestioningAIDS just passed the one year anniversary of its launch on January 31. The following is a brief summary of some of the statistics behind that year.

It didn't take long for QA to become the top AIDS dissident website in March, 2010, according to the web-ranking site Alexa (http://www.alexa.com/). As of the end of January, 2011, the top ten AIDS dissident websites, and their Alexa rankings (smaller numbers mean a higher rank), were:


Alexa rankings are not based solely on number of visitors, or any other single factor. The rankings are determined by Alexa's proprietary mix of weighted measurements, including the number of backlinks, the time visitors spend on a site, response rate and other factors. Because of these and other considerations, Alexa rankings are considered controversial by some webmasters.

QuestioningAIDS has also been utilizing metrics from Google Analytics since February 22, 2010. These measures, which do include actual counts of visitors and "hits", also indicate strong and steady growth in QA's presence on the Web over the last year.


According to Google Analytics, in its first year QA has had at least 86,207 visits from 22,175 unique visitors.

Other statistics of interest include:

The average visitor views 5.34 pages per visit.
The average amount of time spent on the site per visit is more than 7 minutes.
More than a quarter of all visits are from new users.
Firefox is the most popular browser, at 45.5% of visitors, followed by Internet Explorer, at 27.4%, with all other browsers making up the difference.
More than half of all traffic to QA (54.4%) is referred from other websites.
Search engines send 22.2% of the traffic, and 23.4% is direct traffic.
22.1% of all traffic to QA is sent from Google searches.
The most frequently used search terms include the expected, such as "questioning aids" and "questioningaids", as well as some more unlikely terms, such as "gossamer's law of human hypocrisy" (quotes included in search term) and "montygram". Not as surprising, are search terms for "Kim Bannon" and "law and order hiv".

jonathan barnett
February 21st, 2012, 04:32 PM
Someone has requested an update on QA's Alexa (http://alexa.com) ranking.

Here are the top ten websites "discussing AIDS dissident issues", based on Alexa rankings as of this morning. AIDS dogmatist sites are included and are highlighted with shading. Alexa rankings change constantly, and reflect the average of the last three months of activity.

Besides Alexa's overal rank, there are other metrics measured that any webmaster would want to consider. QA rates very high in # of pages per visit and time spent on site per visit, for example.


DISCLAIMER: As I've mentioned before, Alexa rankings are controversial and often contested. The best use for them, imo, is comparing a website's relative movement, not comparing it with other websites.

For example, according to Google Analytics, QA's "bounce rate" is more like 56%, which would be more in line with the other sites. The number of pages per visit is 3.77. Without access to other websites' proprietary data according to GA, there's no way to conduct a comparative analysis that I'm aware of.

All such evaluations should be taken with a grain of salt and balanced with data from other sources. The information provided above is offered upon request to counter inaccurate assertions being made elsewhere.

February 22nd, 2012, 12:01 PM
Thanks for this info, good job !